McDonalds' advertising history involves the following ill-advised gambits:
For its latest stunt, McDonalds revamped its product-placement scheme. They're staging an online contest, with participants interpreting the old "two all-beef patties, special sauce, lettuce, cheese, pickles, onions, on a sesame seed bun" jingle. The winner's song appears in a 30-second ad. So, instead of paying artists to mention the Big Mac, McDonalds has persuaded them not only to tout it for free but also to compete for the "privilege" of providing a billion-dollar corporation with a free commercial. A few professional musicians have entered the fray, such as Christina Milian, who ad-lib coos "I want my Mickey Ds!" and takes a weird seductive pause before "sesame seed bun." The full library also includes an obese country singer named Skeeter Crane, a maddening assortment of self-amused emo geeks, an elderly woman accompanied by a jazz guitarist, and some rappers who probably still think they're getting $5 for their efforts. You're all encouraged to record subversive versions that are rich with smuggled content: The company that approved the "I'd Hit It" ad (and is now using the past-expiration slogan "You So Want One") probably isn't up on its Urban Dictionary entries. The submission deadline is July 6.
I'm haunted by a recurring vision of a skeleton flipping me off. To avoid seeing this terrifying image in bumper sticker form, I pay someone with a blank bumper to drive in front of me at all times.
Cons: causes bad nightmares. I used to have to eat beef until I passed out to have these kind of terrors, but this machine does it for me every time I fall asleep inside it.
Awful Links of the Day spotlights the worst and weirdest websites on the internet. And we're not talking "weird" in a good way either.